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Red Stripe: AmbassadorSayRelax
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This week BBDO New York launched a new campaign for Red Stripe and new Red Stripe Light entitled “Ambassador Say Relax,” filled with fun ‘80s edit techniques that play up the brand’s playful, laidback nature. Red Stripe Beer has long been a representation of the unique Jamaican way of life, of a better way forward and a relaxed mentality.
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