TV
Proust.com: Joshua
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For its launch rollout, startup Proust.com engaged production company Civilian Studios in an ongoing collaboration tailored for micro-targeted advertising strategy. The relationship is emblematic of Civilianâs methodology and is a natural fit with Director Diane Paragasâ roots in documentary experiences and brand promotions. The inaugural spot, âJoshuaâ launches this week and was just named the Google TV for ALL First Place Winner.
- Category Telecommunications
- Client Proust.com
- Agency Civilian Studios
- Production Civilian Studios
- Country United States of America
- Uploaded 1 December, 2010
- Director
Diane Paragas - Executive Producer
Sam Milgrim - Editor
Diane Paragas
Client: Proust.com
GM: Tom Cortese
Marking & PR: Stacy Simpson
Production/Editorial: Civilian Studios
Director: Diane Paragas
Executive Producer: Sam Milgrim
Writers: Diane Paragas, Susan Perlbachs
DP: Khalid Mohtsaheb
Editor: Diane Paragas
Casting: HOUSE casting
Location: Soho House
Music: Yessian
âJoshuaâ track: Aimee Mann
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