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Top 6: September 14th 2011
Web Film

Snickers: The Man Who Played Literally Hungry

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Top 6: September 14th 2011
NY-based Sonic Union mixer Michael Marinelli along with Furlined director Ted Pauly induct infamous Dallas Cowboys fumbler Leon Lett into the Hall of Redemption in the humorous new web film, 'The Man Who Played Literally Hungry' for Snickers out of BBDO New York. The web film recounts Lett’s infamous play at the 1993 Thanksgiving Classic vs. the Miami Dolphins and blames its outcome on his literal interpretation of the coach's advice to "play hungry".
Credits Other credits

BBDO Music Producer: Rani Vaz

Account Person: Phil Brolly

Audio Post: Sonic Union

Mixer: Michael Marinelli

Senior Creative Directors Peter Kain Gianfranco Arena

Creative Directors Larry Corwin Ricardo Landim

CW/ACD Alex Taylor

AC/ACD Jason Stefanik

Designer Justin Coombs

Producer Tyler Doshier

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