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Bon-Ton Stores: Bon-Ton Stores


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In a brand-new commercial campaign launched this fall for Bon-Ton Stores, the key to any fashionable woman’s character is revealed: her attitude. Directed by international talent Guy Sagy of Accomplice, the new campaign shows that a confident woman in the latest Bon-Ton fashions is a force to be reckoned with.
Credits Other credits

Credits:

Client: Bon-Ton Stores, Inc

Barbara Pellegrino, VP Advertising & Creative Services



Ad Agency: Laughlin Constable

VP/Associate Creative Director: Carrie Nygren

Creative Directors: Steve Laughlin, Dave Hanneken

Copywriter: Kirk Ruhnke, Megan Dwyer

Art Director: Jackie Berndt

Sr Producer: Carrie Nygren

Music Producer: Micah Eberman



Production Company: Accomplice

Director: Guy Sagy

Executive Producer: Jeff Snyder

DP: David Lanzinger

Producer: Rick Rosemeyer



Editorial Company: Wonder Wonder

Editor: John Elmendorf



Music Production Company: SmartPop Nation

Composer/Arranger: Owen Sartori

Other: Performance by Lisa Loeb, singer/vocals - Fashion & Shoe



Audio Post Company: Wonder Audio

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