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STAEDTLER: Car


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More and more, the younger generation has succumbed to the convenience of digital technology and forget the more inspiring way of generating ideas -- pencil sketching. STAEDTLER intends to revive the memory in people of where designs originally begin – A sketch pencil. Agency: Leo Burnett Hong Kong.
Credits Other credits

Photo Retoucher: Henry Chan

Support and Acknowledgement: Dalton M. Ghetti

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