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Ford SYNC: You're The Voice

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In a dynamic and different marketing approach, Ford Australia today debuts a new campaign to officially launch its SYNC connectivity platform in the Australian market - enlisting none other than Australian music legend, John Farnham, and his iconic "You're the Voice" anthem to truly highlight the technology's voice control via JWT Melbourne.
Credits Other credits

Social Agency: Present Company

Client Director: Axel Moline

Media Agency: Mindshare

Digital Agency: Wunderman

Managing Director: Marty Wirth

Digital Director: Arturo Escartin

PR: Pulse

The Butchery (offline): Michael Lutman

Iloura (online): Chris Betteridge

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