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Ford: "Whee"


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To launch the all-new Ford C-MAX Hybrids with the goal of breaking through the Prius-dominated hybrid market, leaders from Team Detroit have introduced a series of broadcast spots, short brand films and other cross-media campaign assets featuring the world-famous La Linea character from the Milan-based Quipos agency. To collaborate with Quipos and handle the project's ambitious production, VFX and post-production challenges, Team Detroit chose creative production company Shilo and its co-founder and director Jose Gomez.
Credits Other credits

Client: Ford

Ford Communications Manager: Scott Kelly

EVs, SYNC/MFT/MLT & Brochures Communications Manager: Laura Michaels



Ad Agency: Team Detroit

SVP, Group Account Director: Rick Ross

VP, Account Director: Tim Galvin

Management Supervisor: Leigh Gulbransen

Account Executive: Lauren Lefkofsky

VP, Advertising Compliance Director: Charlotte Curiston

Business Manager: Harriet Maness



Production Company: Shilo

Director: Jose Gomez

Director of Photography: Jordan Valenti

Executive Producer: Arthur Portnoy

Head of Production NY: Robert Berman

Head of Production CA: Hilary Wright

Line Producer: Chris Palladino

Production Supervisor: Randy Emfinger

Editor: Adam Spreng

Assistant Editor: Thomas Bergamini

Development Producers: Sheina Dao, Hayley Underwood

Producer: Cary Flaum

Production Coordinator: Erica Pietricola

Art Director: Colin McGreal

2D Previsualization TD: Brian O'Connell

2D Previsualization Lead Animator: Joey Ahlbum

2D Previsualization: Christina Riley, Joe Andriola, Chris McMurray, David Concepcion, Doug Compton

Designers: Ann Kruetzkamp, Tom Green, Brad Tucker, Angela Zhu, Paul Yeh, and Karen To, Asavari Kumar

Animation and Composite: Andre Vandenberg, Adam Stockholm

3D Artist: Scott Hubbard

Flame Artist: Nic Seresin



"La Linea" 2D Animation: Quipos srl Milano



Telecine Company: Nice Shoes

Colorist: Chris Ryan



Music Company: Nylon



Final Mix Company: Sound Lounge NY

Audio Mixer: Rob Sayers



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