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Top 6: November 21st 2012
Outdoor

Impulse: Augmented Reality event

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Top 6: November 21st 2012
Interactive installation based on augmented reality. The experience lived through an LED screen over 4 meters; where participants were able to interact with virtual characters in real time and take pictures and videos of their experience.
Hundreds of girls received gifts, flowers and balloons of all sizes and colors.
The action took place on 12, 13, 19 and 20 October in the Alto Palermo Shopping, Buenos Aires, Argentina and was created by 5SEIS, Buenos Aires.
Credits Other credits

For the advertiser: Lea Abud, Agustina Garcia.

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