Outdoor ad: Dirty Granny: Ken

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This month, Matilda Bay's matured apple cider, Dirty Granny released its first ever outdoor and press campaign that proudly pays tribute to the name and proves you're never too old for a bit of fun. The outdoor and press advertisements are a series of portrait stills capturing the unexpected and cheeky facial expressions of three elderly men looking off into the distance at something a little shocking and surprising off camera. Each one begs the question "What exactly are they looking at?" Created by Clemenger BBDO Melbourne.

Category Drinks, alcoholic
Client Foster's Group
Agency Clemenger BBDO
Production Photoplay
Country Australia
Uploaded 23 November, 2012

Credits

Executive Creative Director
Ant Keogh
Creative Director/ art director
Tom Martin
Creative Director/ writer
Julian Schreiber
Agency Producer
Mary Darzi
Account Director
Andrew Fraser
Retoucher
mike mccall
Photographer
Andreas Smetana
Account manager
Toby Beaumont

Other credits

Planner: Sam Mackisack

Managing Partner: Paul McMillan

Chief Marketing Officer: Andy Gibson

General Manager of Marketing: Vincent Ruiu

Marketing Manager: Jamie Fox

Brand Manager: Marc Slater

Assistant Brand Manager: Lisa di Pietro

Assistant Brand Manager : Justin Megna

Media Agency: Mediacom

Director Client Communication Planning: Shaun Briggs

Dirty Granny: Ken

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