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Top 6: August 14th 2013
Direct Marketing
Coca-Cola: Wearable MovieTop 6: August 14th 2013
Coke came to Ogilvy & Mather New York and said that, as part of being Advertiser of the Year at Cannes, they wanted thank some special people who had helped them make the world a little happier. These people included their social media fans, staff and creative partners. The challenge was to thank them, not just in an innovative way but in a way that brought people together to create more collective happiness.
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