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Top 6: October 16th 2013
Interactive

IBM: Data is a Game Changer

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Top 6: October 16th 2013
Topping off IBM’s exploration into the intersection of sports and technology at the 2013 US Open is IBM's "Data is a Game Changer" Interactive Wall. This 15-foot touch screen developed by IBM, Ogilvy & Mather and HUSH for the second year in a row, gives tennis fans an immersive and engaging way to dive into match data and gain insights into what’s happening on the court.
Other credits

Client: IBM

Agency: Ogilvy & Mather

Mike Hahn- Group Creative Director

Ryan Blank- Group Creative Director

Niels West- Creative Director

Lauren Costa- Copywriter

Okan Usta- Art Director

Mike Lomanto- Art Director

Magnus Blair- Senior Partner, Group Planning

Kenan Ali- Planner

Kim Duffy- Senior Partner, Executive Group Director

Nicole Vilalte- Managing Supervisor

Kaitlin Giannetti- Account Supervisor

Alexandra Napier- Account Executive

Eddie Byrd- Senior Producer

Julie Teicher- Executive Producer

Linleigh Hawk- Associate Digital Producer

Jessica Criscione- Associate Director, Technology

Design Agency: HUSH

Creative Partner: David Schwarz

Technical Partner: Erik Karasyk

Creative Director: Jodi Terwilliger

Head of Production: Ryan McGrath

Lead Project Producer: Leonard Shek

Producers: Noah Norman, Sue McNamara

Technical Lead: Charlie Whitney

Concept Artist: Philip Sierzega

Designers: Andrew Teoh, Christina Hogan, Philip Sierzega

Developer: Ivan Safrin and Charlie Whitney

Backend Developers: Max Goldberg and Matt Kenefick

3D Animators: Carl Burton, Sean McClintock, Emmett Dzieza

Sound Design & Composition: Antfood

Creative Director: Wilson Brown

Sean McGovern: Executive Producer

Sound Designers: Pran Bandi, Spencer Casey, Charlie Van Kirk

Assistant Producer: Andrea Ryan

Technology Design & Integration: Audio Video and Controls

Fabrication Partner: Showman Fabricators

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