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Top 6: October 23rd 2013
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Axe Random: La Donna

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Top 6: October 23rd 2013
Unilever and Ponce, Buenos Aires presents the new Axe Random. Inspired by women this new Axe variety comes in one pack design with different fragrances, making the purchase an interesting surprise. Based on "La Donna e Mobile", Verdi tells us a universal and timeless truth: WOMEN ARE BEAUTIFUL AND UNPREDICTABLE, just like our new product.
Credits Other credits

PLANNING DIRECTOR: MARINA PEN

AGENCY INTERNACIONAL PRODUCER: JOSE SILVA

PRODUCTION COMPANY: MJZ/LABHOUSE

DIRECTOR: JUAN CABRAL

EXECUTIVE PRODUCER: STEPHEN JOHNSON / FLORA FERNANDEZ MARENGO

POST PRODUCTION: WOLF

MUSIC: GIUSSEPE VERDI

MUSIC ARRANGEMENTS: CIRCLE OF SOUND

CLIENT: ALEJANDRO HELOU/DARÍO RUBAJA/ MICAELA GARCÍA/ NICOLAS LEVIN

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