TV ad: Snickers Bites: Intercom

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Mars via BBDO New York has just launched a new television campaign in support of its Bites Portfolio. The first two spots in the campaign break this quarter and feature Snickers Bites—a bite-sized version of the brand's popular candy bar that hit shelves last year.

Client Mars
Agency BBDO North America
Production O-Positive
Country United States of America
Uploaded 28 January, 2014

Credits

Director
Jim Jenkins
Chief Creative Officer
David Lubars
Chief Creative Director
Greg Hahn
Executive Creative Director
Gianfranco Arena
Executive Creative Director
Peter Kain
Producer
Marc Grill
Producer
Evan Meeker
Copywriter
Matt Herr
Art Director
Jason Edmonds
Art Director
Justin Bilicki
Production company
O Postive
Executive Producer
Ralph Laucella
DoP
Robert Gantz
Account Director
Joshua Steinman
Visual Effects
Schmigital
Editing Company
Mackenzie Cutler
Editor
Ian Mackenzie
Account team
Aparna Joshi
Senior Account Director
Kathryn Brown
Account manager
Matt Theisen

Other credits

Director of Integrated Production, BBDO: Dave Rolfe

Group Executive Producer, BBDO: Amy Wertheimer

Executive Producer, BBDO: Alex Gianni

Executive Music Producer, BBDO: Melissa Chester

Project Manager, O Positive: Jason Reda

Recording Studio: Sound Lounge

Engineer: Glen Landrum

Justin Bilicki’s title should be: “ACD/Art Director”

· Matt Herr’s title should be “ACD/Copywriter”

· Jason Edmonds (from O Pos) should be: “Production Designer”

Assistant Editor: Pamela Petruski

Sound Design: Sam Shaffer

Snickers Bites: Intercom

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Snickers Bites: Intercom

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