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McDonald's: Celebrate With a Bite


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The biting of the medal has become an iconic symbol of victory at the Olympics. Coincidentally, the iconic Chicken McNugget is sometimes used to celebrate life’s smaller victories. Whether you’re a world-class athlete or a child who’s scored his first goal...The greatest victories are celebrated with a bite.

"Celebrate with a Bite" is edited with a nostalgic and spirited celebration of athletic triumph, the spot takes viewers on a ride through Olympic history cleverly juxtaposes medal-biting images with shots of fans across the world biting into McDonald’s Chicken McNuggets.
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