Top 6: April 23rd 2014
Interactive
M.J.Bale: The Power SuitTop 6: April 23rd 2014
In a wearable technology first by WhybinTBWA Sydney and Eleven PR, tailor M.J. Bale has partnered with Heritage Bank and Visa, to create a suit with a contactless payment chip and antenna fused into the sleeve, giving men the ability to pay for anything with the effortless swagger of a celebrity, tycoon or double agent. The M.J. Bale Power Suit allows men to pay "invisibly" with just a wave of their sleeve in bars, restaurants, or anywhere Visa payWave is accepted. The contactless technology embedded in the suit is linked to an online Heritage Bank Prepaid account, allowing the wearer to check the balance and top up their suit on-the-go.
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