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1500: Money


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In order to warn drivers about the importance of avoiding the consumption of alcohol before driving, 1500, Casa Di Conti's premium beer, launches a drink-driving print campaign. Created by WMcCann, the campaign consists of four ads.
Credits Other credits

Credits:



Agency: WMcCann

Client: Casa Di Conti

Product: 1500, Cerveja Puro Malte

CCO: Washington Olivetto

Creative director: Carlos Murad (Ia)

Copywriter: Carolina Markowicz

Art diretor: Rafael Segri

Account Service: Raf Mansur Fayad e Ana Carolina Madeira

Project manager: Jaqueline Travaglin e Rafael Turri

Client approval: Gerson Filho, Marcos Domingues, Abílio Neto e Carlos Rodrigues

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