Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Ambient

Coca-Cola: Mini Kiosk


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
The new Coca-Cola mini can was to be introduced into the German market. For this special little can, Ogilvy & Mather Berlin needed an equally special campaign. People know the mini can from traveling in airplanes. But on the street this is a completely new product. A product that because of its small size is perfect for people on the go. "It's the little things in life that makes us happy". This was the simple strategy that linked the unique size of the mini can with the core mantra of Coca-Cola: open happiness.Based on this strategy we created the concept of the mini kiosk. A fully functional, normal looking kiosk with vendor just in mini version. We placed the mini kiosk in several German cities, for several hours, becoming the buzz on the street
Credits

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news