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Huggies Baby Wipes: Messy Thoughts – Snacktime


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For Huggies wipes, Ogilvy & Mather Chicago captured what's on every baby's mind at mealtime. In two executions, "Lunchtime" and "Snacktime", a mess appears in the form of thought bubbles on the wall next to the babies which consists of the food items on their trays.The messy thoughts were rendered in vivid detail by CGI Studio Zoot after babies were photographed in adorable thought mode by photographer, Achim Lippoth.
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