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Top 6: July 30th 2014
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Playboy: Come to Party / Playboy for HimTop 6: July 30th 2014
After promoting Playboy VIP and Super Playboy, DDB Paris has been asked to promote another new range of product, Playboy #Generation. For the the third year in a row, we've build on the "Press to play" campaign, only this time we focused on the smartphone, the absolute favourite tool of teenagers, and guess what? Yes, there's a bathroom selfie involved in one of the spots...
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