Fresh Market: Sandwich

In the TV spots, original and integrated graphic design enhanced the brand message with scenes of people at home preparing meals in their kitchens. A unique rendition of Burt Bacharach's "I Say A Little Prayer For You" resonates with each performance. A challenging effort to capture a storefront at dusk lead to the ideal light for a time lapse of patrons coming and going, reinforcing the quality and new look of each Fresh Market store.