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Semen Tiga Roda: Arena Uji Kokoh

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Indocement is the market leader in the category. At this stage the brand needed to strengthen the leadership by tapping younger generation and convincing them that the brand is unquestionably strong.To create a sophisticated digital campaign to strengthen its strong and trusted image in youth market,Fortune Indonesia created Arena Uji Kokoh. To synchronise smartphones and PC race games to crash a car into wall
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Graphic Designer : Teguh Septian

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