TV ad: Bingle Insurance: Crab

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Online car insurer, Bingle, is relaunching its brand with a decisively different campaign, created by The Monkeys, demonstrating how simple it is for people to get a car insurance quote and save money.

The campaign message, "Bingle. As simple as it sounds", is based on the insight that most people don't enjoy researching or purchasing insurance, and instead, prefer to get it done quickly to get on with their lives.

Category Other
Client Bingle
Agency The Monkeys
Production Good Oil
Uploaded 19 January, 2015

Credits

Director
Hamish Rothwell
Executive Creative Director
Justin Drape
Head of Broadcast
Thea Carone

Other credits

Executive Manager – Bingle: James Fitzpatrick

Bingle Brand Manager: Jasmine Hildebrand

Bingle Brand Campaign Advisor: Lauren Cain

Digital Media & Distribution Leader: Anthony Russell

Creative Leads: Paul Sharp, Mike Burdick

Art Directors: Paul Sharp, Ben Gartland

Writers: Mike Burdick, Siobhan Fitzgerald

Production Assistant: Alex Gillespie

Digital Planning Director: Rachael Maughan

Group Content Director: Kate Blackadder

Content Director: Sarah Dyck

Content Manager: Anthony Campagna

Content Executive: Victoria Zourkas

Bingle Chimpfall Production Credits:

Producer: Sam Long

DOP: Crighton Bone

Post House: The Mill New York

Edit House: The Butchery

Editor: Jack Hutchings

Sound House: Song Zu

Sound Design: Simon Kane

Bingle Jazz Crab Production Credits:

Director: Hamish Rothwell

Producer: Sam Long

DOP: Crighton Bone

Post House: FIN Design + Effects

Edit House: The Butchery

Editor: Jack Hutchings

Sound House: Song Zu

Sound Design: Simon Kane

Bingle Insurance: Crab

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Bingle Insurance: Crab

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