Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Cathay Pacific Airways: Miss Adventure


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
McCann Hong Kong and Cathay Pacific unveiled their new global campaign "Life Well Travelled" this week, with the aim to rebrand and communicate a more expansive position in the market for the airline. The aim of the campaign was to introduce Cathay's new brand position, focusing on the "imperfections of travel" and the role they play in delivering a more realistic experience
Credits Other credits

Managing Partner: Brandon Cheung

Associate Account Director: KK Chan

Account Executive: Stephanie Li

Business Director: Hilda Chan

Post Production : Touches Hong Kong

Chief Colourist: Chan Kwok Choi

Music: Carbon Logic

Composer : Dave Randall @ Carbon Logic

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news