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Top 6: May 20th 2015
Outdoor
Shine: 1
Top 6: May 20th 2015
In New Zealand, domestic violence is a generational problem. Almost 85% of all abusers, have at some point been a victim themselves. Shine, NZs largest domestic abuse charity, needed to bring this to the public's attention and ask for their help. To do that, FCB Auckland used the power of a single poster, which placed side by side, demonstrated the sad reality of our problem.
Media Planner/Buyer: Duncan Timlin |
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