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El Comercio: SAP


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El Comercio is the number one newspaper in Peru. For its 175th anniversary, Circus Grey, Peru launched a TV commercial that did exactly what El Comercio does for its readers. Separate the truth from the lies. We use the second audio program (SAP), which is a technology that allows TV content to be broadcast in two languages allowing viewers to switch between English and Spanish at the touch of a button.
Credits Other credits

Account Director: Roxana Pando

Account Executive: Claudia Bellido

Music And Sound Design: Kazoo, Sin Anestesia

Media Agency: Starcom Mediavest Group

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