Duracell: Duracell #Achievements

Duracell achievements is a project dedicated to proving the batteries ability by honouring mankind's greatest endeavours.Part one recreated the first ever long distance automobile journey made by Bertha Benz in 1888. A specially designed radio controlled car fitted with Duracell batteries attempted to drive the 106 Km from Mannheim to Pforzheim in Germany, with only one charge. The car became the official holder of the Guinness world record. Beating the existing record almost three times over. And impacting hundreds of people on the way.Agency: Grey, Germany