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Guinness: Myth


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To strengthen Guinness' brand positioning in South East Asia, AMV BBDO has created a new film and poster campaign for the region. The film 'Myth' broke earlier this week in Indonesia along with press in Singapore which follows on from the OOH which ran earlier in the year. In support of the 'Made of More' brand positioning, 'Myth' and the three Tattoo poster executions will show how the brand celebrates those with the confidence to carve their own path.
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