Hyundai Elantra: Skip Ad

The spot's concept evolved out of peoples annoyance at pre roll ads, and their tendency to skip them as soon as they pop up! In "Skip", a persistent driver tries to rid the screen of YouTube’s distracting “skip ad” button. He almost hits a mother and daughter crossing the street, but with the help of Elantra's auto emergency breaking, his car stops just in time. Agency: Innocean USA.