Coca-Cola: #ThatsGold

As the clock ticks down to the Opening Ceremony of the Rio 2016 Olympic Games, Coca-Cola has launched a new Olympics campaign designed to highlight golden moments both on and off the podium. To mark the 88th year of this partnership in style, Coca-Cola is encouraging Australians everywhere to come together, celebrate and share their own special '#ThatsGold' moments and get into the Olympic spirit as part of a major multi-channel marketing campaign. Agency: Ogilvy, Sydney