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Top 6: September 7th 2016
Web Film

Ikea: Meet The Stars of The IKEA Catalogue

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Top 6: September 7th 2016
IKEA Belgium has launched its new catalogue and it did so with a surprisingly​ tongue-in-cheek ad, reminding us just how funny a bruised ego can be. A 2-minute commercial takes us behind the scenes of the 2017 IKEA catalogue photoshoot, and into the minds of the models featured in the iconic catalogue.
Agency: DDB Brussels
Credits Other credits

Creation : Ralf De Houwer & Jonas Caluwé

FR subtitles : Jonathan d’Oultremont

Strategy : Dominique Poncin

Account team : Francis Lippens, Annelies Nyns & Maria-Laura Laubenthal

PR – Press Coordinator : Kenn Van Lijsebeth

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