TV ad: Modelo Especial: Welcome to Casa Modelo

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Innovative cross cultural agency The Community has created a new total market spot for Modelo. Running in both English and Spanish media, "Welcome to Casa Modelo" or "Bienvenido a Casa Modelo," showcases that people's character is not only reflected in their everyday fights, passions and values, but also in the beer they chose.

Category Food
URL https://vimeo.com/182384451
Client Constellation Brands
Agency The Community
Country United States of America
Uploaded 27 September, 2016

Other credits

Agency: the community

Chief Creative Officer: Joaquin Molla

VP, Executive Creative Director: Leonardo Prat

Associate Creative Director: Marcelo Padoca

Associate Creative Director: Fernando Reis

VP, Integrated Production: Laurie Malaga

Senior Producer: Julio Rangel

Group Account Director: Mattia Nicodano

Account Director: Maryanne Dammrich

Senior Account Executive: Sandy Florez

Production

Director: Vincent Haycock

Executive Producer: Jackie Kelman Bisbee

Director of Photography: Linus Sandgren

Production Designer: Jason Hougaard

Executive Producer: Scott Howard

Producer: Pedro De Oliveira

Brand: Modelo Especial and Modelo Negra

Senior VP & Chief Marketing Officer, Constellation Brands: Jim Sabia

VP Brand Marketing, Constellation Brands: Ann Legan

Brand Manager, Constellation Brands: Katie Herrmann

Associate Brand Manager, Constellation Brands: Nisa Agrawal

Modelo Especial: Welcome to Casa Modelo

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Modelo Especial: Welcome to Casa Modelo

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