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Top 6: November 30th 2016
Interactive
Surf Life Saving Australia: What Is It Like To Be Caught In A RipTop 6: November 30th 2016
In collaboration with Surf Life Saving Australia, Samsung Electronics Australia has recently launched and piloted Pocket Patrol - an Augmented Reality (AR) mobile app developed with Leo Burnett Sydney, that uses technology to help raise awareness of the number one hazard on our beaches, rips. The pilot program for Pocket Patrol took place from October 22 through to November 13, at selected beaches on the Sunshine Coast in Queensland. The app enables users to visualise identified hazards by using a combination of data that is uploaded by the on-duty lifeguards and surf lifesavers as well as AR, GPS, Compass, Gyroscope and image recognition.
CREATIVE GROUP HEAD WRITER IGGY RODRIGUEZ |
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