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Top 6: March 1st 2017
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NZ Transport Agency: NutsTop 6: March 1st 2017
While young Kiwi males see the value in protecting themselves when it comes to playing sport or while at work, they often neglect to protect themselves by belting up in a car – even though a seatbelt could increase their chances of surviving a crash by 40%.
So the NZ Transport Agency and Clemenger BBDO Wellington created a series of spots to remind them that when it comes to protecting themselves, there's no difference.
Client: Victoria Slade (Senior Advertising Advisor) |
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