Hyundai: Paddon's Pack - Co Driver

There's a lot New Zealand doesn’t know about WRC contender Hayden Paddon, so Hyundai were keen to generate support for the young up-and-comer with a new campaign via Shine.

The campaign is designed to promote Paddon's pack, the official supporters club for Hayden Paddon, where fans can become part of the crew for each rally stage, along with exclusive access to the man himself.