Interactive ad: Testicular Cancer New Zealand: Go Balls Out

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Top 6: May 24th 2017

Cock and balls. Guys love drawing them but when it comes to health matters in the downstairs region they’re not interested. That's nuts because Testicular cancer is the number 1 cancer for 15 – 39 year olds. Exercise can actually help prevent testicular cancer. So with a little help from the classic phallic symbol we got guys out sweating.Go balls out. A socially led exercise challenge that put Testicular cancer on the map. Literally. It got young guys to be the campaign, helping themselves through exercise and their mates too.

Category Health & safety
Client Testicular Cancer New Zealand
Agency FCB New Zealand
Country New Zealand
Uploaded 16 May, 2017

Credits

Executive Creative Director
Tony Clewett
Creative
Peter Vegas
Creative
Scott Kelly
Creative
Leisa Wall
Regional Executive Creative Director
James Mok
Head of Art
Nick Smith
Head of Content TVP
Pip Mayne
Group Account Director
Toby Sellers
Editor
Jared Yearsley
Photographer
Michael Braid
Designer
Chloe Baxter
Account manager
Jade Seaton
Studio/Production Director
Jenni Doubleday

Other credits

Digital Strategy Director: Dan West

Data Strategist: Qassem Naim

Media Director: Steph Pearson

Media Planner/Buyer: Stacey Hay

Digital Buyer: Abbey-Rose Clarke

Head of PR, Activation & Social: Angela Spain

PR Account Director: Harriet Mahaffie

PR Account Manager: Amanda McClatchie

Senior Digital Producer: Nick Pengelley

Digital Developer: Andrew Jackson

Testicular Cancer New Zealand: Go Balls Out

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Testicular Cancer New Zealand: Go Balls Out

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