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Godrej HIT: HIT Gel Stick


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Packing a filmy punch, the TVC from Lowe, Mumbai for Godrej's new launch, HIT Gel Stick, is educating homemakers to fight intruding cockroaches at entry points like drains. The end comeback shot, which follows the product window. is the true hero of the film.
Credits Other credits

Creatives: Shishir Kapre, Mayank Yadav, Siddhant Mago, Kunal Parkar, Deepak Nare, Jayant Mundekar, Srinjayi Sengupta.

Client Servicing: Danny Nathani, Sneha Nair, Shweta Iyer, Khyati Vora

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