TV ad: Renew Life: Being Human Takes Guts

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Living life takes guts. But living your best life takes strong, healthy guts. Being Human Takes Guts sheds light on the power that lives inside of us all. We want to celebrate the human spirit while educating people on the amazingness that literally lives in our gut and the power of probiotics. The spot features real people with real stories that show all sides of being human. Agency: FCB, Chicago

Category Health & safety
Client The Clorox Company
Agency FCB Chicago
Production World War Seven
Country United States of America
Uploaded 9 June, 2017

Credits

Director
Luis Peña
Chief Creative Officer
Liz Taylor
Creative Director
Mandi Bright
Creative Director
juli cola
Creative Director
Lisa Savage
Group Creative Director
Lisa Bright
Producer
Claire Deady
Producer
Michael Begovich
Copywriter
Kate Cullen
Art Director
Franki Geib
Executive Producer
Josh Ferrazzano
Executive Producer
Lindsay Tyler
Strategist
Samira Shahabuddin
Editing Company
Lord and Thomas
Editor
Steve Immer
Music Director
Stump Mahoney

Other credits

SVP, Director of Integrated Production: Will St. Clair

Talent Curator: Liz Howell

VP, Director of Social Media: Nicole Emerick

EVP, Group Management Director: Cary Pierce

VP, Management Director: Alex Jokanovic

VP, Marketing: Craig Stevenson

Director of Marketing: Katie Keil

Associate Brand Director: Jenn Finigan

Group Manager of PR and Digital: Jen Reilly

Associate Director, Advertising & Comm Production: Boris Nurko

Group Manager, Talent & Rights Management: Tricie Evans

Renew Life: Being Human Takes Guts

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Renew Life: Being Human Takes Guts

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