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Western Cape Government’s Department of Transport & Public Works: The Knock On Effect


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Safely Home, the Western Cape Government's Department of Transport & Public Works' road safety campaign, has released a new hard-hitting TV commercial created by FCB Cape Town and Egg Films. The dramatic commercial, titled 'The Knock-On Effect', illustrates how you can avoid the devastating knock-on effect of a crash when you knock just 5kph off your speed. The commercial ends with the title: It won't kill you to slow down.
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