Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Yves Saint Laurent Beauté: Everything Starts With a Why


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
For the first time in a while, Yves Saint Laurent is launching a fragrance. A new fragrance called Y. Y is a male fragrance made for the Generation Y. The product is being introduced with a powerful commercial created by BETC Luxe. And rather than using a model as spokesperson for the campaign, a trio of three young men has been selected to act as ambassadors of the fragrance. A recording artist, a sculptor and a researcher are featured in the half a minute long film shot by Manu Cossu (Iconoclast) with a voice-over explaining the meaning of the Y.
Credits

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news