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The Equality Campaign: For Every Bachelor and Bachelorette
The Equality Campaign in Australia has aired a new TV spot during "The Bachelor" finale. An emotional appeal to all Australians, the spot features moving real wedding footage contributed by members of the LGBTI community and urges Australians to vote yes 'for every Bachelor and Bachelorette.' Media placement during the finale was generously donated by The Bachelor's major sponsor, Wrigley's Extra. Agency: Leo Burnett Melbourne.
National CEO: Melinda Geertz |
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