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Half.com: Computer Science, History, English, PhilosophyThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
The new back-to-school Half.com print and webfilm campaign, aimed at the college crowd, is based on a revealing insight. The campaign, via BBDO, New York, is called "The Many Perils of Over-studying."
Beyond its reputation as a superstore for discounted textbooks, Half.com, an eBay company, also sells CDs. DVDs. videogames, game consoles, and books in just about every genre.
Design Director/Illustrator: Craig Duffney |
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