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Campaign Against Living Miserably: #DontBottleItUp


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BMB is launching a new campaign from the Campaign Against Living Miserably (CALM) that encourages men not to bottle up their feelings, featuring a stunt from Love Island's Chris Hughes and Topman. Launching on World Mental Health Day, CALM's new work #DontBottleItUp aims to show men it's okay to open up rather than bottle up their emotions.
Credits Other credits

Senior Account Manager: Jamie Weeks

Head of Strategy: Adam Leigh (W Communications)

Head of PR & Activation: David Frossman

CEO: Warren Johnson (W Communications)

Associate Director, Business Affairs: Grace Henwood

Account Manager: Jeff Ingold

Account Management: Gabby Griffin James Delamare

Account Executive: Holly Glackin

Account Director: Ben Clark

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