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NZ Transport Agency: High Crashes - Countryside

Drug driving crashes are not often reported, so there’s a perception that crashes rarely happen, or if they do, they’re fender benders. But the statistics tell a different story. These images bring those statistics to life with a slightly surreal twist.
Credits Other credits

Principal Scientist: Paul Graham, NZ Transport Agency

Principal Advisor: Rachel Prince, NZ Transport Agency

Account Director: Ros Ross, OMD

Account Executive: Mary Quigg, OMD

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