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Audi: Even After
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The night before Christmas, a father tells a story to his daughter. Although the father tells a classic tale, the girl imagines a totally different story. With this campaign, Proximity, Barcelona and Audi are looking to raise awareness about how classic tales include gender stereotypes in their stories and, moreover, to claim the power of imagination to fight against these stereotypes.
Creative Supervisor: Anna Soler Chopo Related
Audi: The Doll That Chose to Drive
Proximity, Barcelona 
Audi: Spider
BBH London 
Audi: Neglect
Venables Bell & Partners, San Franciscco |
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