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Haven Holidays: A Breath Of Fresh Air
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Iris, London has launched its first work for Haven Holidays since winning the account in a four way pitch in June last year. The new campaign saw a light-hearted and humorous commercial land on Boxing Day alongside exciting creative appearing across multiple channels. The campaign positions Haven as 'A Breath Of Fresh Air' for British families a refreshing escape from stressful city living. This new creative is part of a wider strategy aimed at introducing the brand to new audiences and re-engaging those who are already aware of the offering.
Account Director: Sam David Related
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