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Top 6: January 17th 2018
Interactive

Uber: Year With Uber

Year With Uber
Top 6: January 17th 2018
Packed with a base of 5,000 story and song combinations,'Year with Uber' allows each user to generate content that are location-specific and unique. That is why users in Thailand will see tuk-tuks, encounter tai-tais (wealthy aunties) in Singapore, the iconic Melbourne Cup and Sydney's New Year’s Eve fireworks in Australia, the national sport of cricket in India. Festivals and holidays like Ramadan, Christmas, and Deepavali, is also featured.Each user has a different experience up to Two and a Half minutes of video totally customized depending on the personal history of rides of 2017.Agency: R/GA, Singapore
Credits Other credits

Agency: R/GA Singapore

Executive Creative Director: Calvin Soh

Creative Director, Visual Design: Cyril Louis

Associate Creative Director, Copywriting: Pimwadee Lai Associate Creative Director, User Experience: Mark Law Art Director: Bobby Tay

Visual Designer: Daseul An

Senior Producer: Sebastien Py

Group Account Director: Joe Poynter

Senior Technology Director: Laurent Thevenet

Senior Software Engineer, Prototype Studio: Rollen Gomes Software Engineer: Aaron George

Senior QA Engineer: Donna Gonzales-Mapagu

Senior Technology Director, DevOps: Nauman Hafiz Software Engineer: Dragon Chiang

NYU Intern, Prototype Studio: Bruce Luo

SUTD Intern, Prototype Studio: Ruth Wong

Production Co.: Final Frontier

Animation: Le Cube

Creative Director: Ralph Karam

Executive Producer: Gustavo Karam, Juan Manuel Freire General Producer: Juliana Millán

Line Producer: Antonela Castro

Pre Production: Mariano Russo

Storyboard artists: Katherine Pryor,

Valentina Candia, Maricel Piazza, Sofía Fernandez Vallejo, Agustín Mari, Marcelo Zamora.

Art Director: Ralph Karam

Character designer, art Developer: Franco Vecchi

Art developer: Florencia Tasso, Sofía Fernandez Vallejo.

Concept artist: Jonatas Cardoso, Felipe Mascharenas, Juan Barabani, Amelia Vidal, Sebastián Giacobino, Alejandro Briganti, Juan Background artist: Manuel Tumburus, Alejandro Barbesi, Ramiro Cabrera.

Clean-up: Katherine Pryor, Valentina Candia, Maricel Piazza, Franco Pelliciaro, Diego Frachia, Luis Cantiani, Sofía Fernandez Vallejo, Julieta Culaciati, Ana Artaza, Facundo García, Agostina Salvemini, Florentina Gonzalez, Julieta Soloaga, Giorgio Gore, Mariano del Franco, Inés Fragueiro, Guadalupe Marimorena.

Compositing: Ralph Karam, Mariano Russo, Vicente Ziegler.



Music: Fuse Adventures in Audio

Creative Director: Colin Pereira

Creative Director, Composer, Lyricist: Jon Daou Senior Mix Engineer: Seng Jinn Wong

Mix Engineer: Rachel Forday

Producer: Jocelyn Teo

Lead Singer, Backing Singer: Brendan Reilly Rapper: Jeremiah Isaac

Backing Singer: Leandra Lane

Backing Singer: Robert Perlick-Molinari

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