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Robinson's Fruit Creations: Listen Up
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Robinsons, owned by Britvic, and Saatchi & Saatchi London today release 'Listen Up', a multi-million-pound, multi-channel brand campaign to launch Fruit Creations, the first in a new range of Robinsons products designed especially for grown-ups. The protagonist of the fast-paced 40" hero TVC is a young girl who charmingly introduces the benefits of the new range to surprised grown-ups in a series of adult scenarios
PLANNERS: David Hackworthy, Zoe D’Avignon Related
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