TV ad: HKTB: Explore Old Town Central

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Hong Kong Tourism Board continues its promotion of Old Town Central, a revamp of the two oldest neighbourhoods in Hong Kong, with an immersive installation that blends art, history and technology. The "Explore Old Town Central" immersive installation showcases detailed illustrations that capture all the characteristics of Old Town Central from art, heritage, dining and culture. Simply hover your hands above the 8 key hotspots on the map to be taken there and interact with different elements of the illustrations.

Category Travel, transport & tourism
Client HKTB
Agency Grey Hong Kong
Country Hong Kong
Uploaded 8 February, 2018

Credits

Chief Creative Officer
Michael Knox
Group Creative Director
Christopher Lee
Assoc Creative Director
Jackie Wong
Assoc Creative Director
Kenie Kwok
Art Director
Elsie Lau
Copywriter
Starry Lam
Copywriter
Alison Ho
Head Of TV
John Lo
Production Manager
Ken Yau
Chief Executive Officer
Sarah Trombetta
Account manager
Yumi Wong

Other credits

Joanna Go, Business Partner

Huma Qureshi , Regional Director PR & Corporate Communications

HKTB Marketing Team:

Tina Chao – General Manager, Marketing

Hilda Chan – Senior Manager, Brand Marketing

Farrida Lui – Manager, Brand Marketing

Queenie Cheng – Assistant Manager, Brand Marketing

Kathy Lau – Senior Executive, Brand Marketing

Creative Support:

Flyingpig (Wong Wing Shan)

Kachi Chan

Henry Wong

HKTB: Explore Old Town Central

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HKTB: Explore Old Town Central

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