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AncestryDNA: America's Greatness Comes From Everywhere


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As the USA gears up to celebrate America's greatness in sports on the international stage at the Winter Olympics, Ancestry has launched its 'America’s Greatness Comes from Everywhere' campaign, created by Droga5 New York. In the campaign, Ancestry spotlights the surprising diversity of former hockey players, including Mike Eruzione, Rob McClanahan, Dave Christian, John Harrington and Buzz Schneider - members of the 1980 gold-medal-winning 'Miracle on Ice' team. After discovering their DNA results through Ancestry, the beloved 'All-American' sports heroes found out that 'All-American' had a much deeper meaning: the team members' DNA results uncovered Italian, Middle Eastern, Southern Asian and even Russian ancestry, highlighting that America’s greatness truly comes from everywhere.
Credits Other credits

Designer: Dan Pulito

Chief Creation Officer: Sally-Ann Dale

Co-Directors of Film Production: Jesse Brihn

Co-Directors of Film Production: Bryan Litman

Associate Producer, Film: Lily Allen

Music Supervisor: Mike Ladman

Director of Business Affairs: Jocelyn Howard

Sr. Business Affairs Manager: Shaunda Slade

Global Chief Strategy Officer: Jonny Bauer

Co-Head of Strategy: Colm Murphy

Strategy Director: Tom Gibby

Senior Brand Strategist: Ryan McDaid

Head of Communications Strategy: Colleen Leddy

Group Communications Strategy Director: Dean Challis

Senior Communications Strategist: Kathryn Ruocco

Chief Intelligence Officer: Amy Avery

Data Strategy Director: Evan Fung

Junior Data Strategist: Jenna Moorman

Head of Account Management: Dan Gonda

Group Account Director: Phillipa Campbell

Account Director: Sharon Byer

Account Supervisor: Taylor Berry

Associate Account Manager: Tehjal Suri

Project Manager: Sam Song

Project Manager: Kareem Miller

EVP, Chief Marketing Officer: Vineet Mehra

SVP, Marketing: Caroline Sheu

Executive Creative Director: Paige Grossman

Director, Brand Experience DNA: Mark Chiarcossi

Director, Brand Experience Family History: Bill De Groot

Managing Director: Jeff Baron

Line Producer: Nadine Brown

Head of Production: Nick Fuller

Production Designer: Zuzana Sucha

Service Company: Division Productions

Executive Producer: Rok Bukovec

Line Producer: Vlaho Krile

Editorial: CosmoStreet

Editor: Paul Hardcastle

Assistant Editor: Josh Berger

Executive Producer: Maura Woodward

Head of Production: Luiza Naritomi

Post Production: The Mill

Colorist: Mikey Rossiter

Color Executive Producer: Rochelle Brown

Color Producer: Evan Bauer

Color Coordinator: Blake Rice

Color Assist: Nate Seymour

Color Assist: Dan Moisoff

Color Assist: Elias Nousiopoulos

Executive Producer: Thomas Gibson

Executive Producer: Rachael Trillo

Associate Producer: Sophie Mitchell

VFX Supervisor: Antoine Douadi

Senior Lead Compositor: Antoine Douadi

2D Artist: James Cudahy

2D Artist: K Khanna

2D Artist: Sung Eun Moon

2D Artist: Taner Besen

Music: Found Objects

Composer: Jay Wadley

Executive Producer: Jennie Armon

Senior Producer: Matt Nelson

Track Title: "Blue Line"

Sound: Hear City

Sound Designer: Evan Mangiamele

Sound Designer: Elizabeth McClanahan

Mixer: Evan Mangiamele

Executive Producer: Sasha Awn

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