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NCTL: Samuel
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Teachers change the lives of their students every day. From facilitating 'lightbulb' moments where a child finally understands, to helping them realise their inner potential, each individual moment of 'making a difference' adds up to an overall sense of pride and satisfaction in teaching. FCB Inferno has created two films for the Department for Education which condense down a range of these impactful and often poignant moments, to showcase the unequivocal, collective pride that teachers feel as a result of their job. The films show a snapshot of the rich and varied reasons why our hero teachers Grace and Samuel, along with their colleagues, are proud to teach.
Strategy: Chris Baker and Laura Pirkis Related
NCTL: Grace
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